Today we had Structures of the Fringe Festival class. We discussed the specific aims of participants at the Fringe Festivl and got into the nuts and bolts of the festival schedule. Additionally, 2-for-1's at the Fringe began today and we talked about how the Fringe started 2-for-1's as a means by which to effectively jumpstart audience participation at the festival and allow for word-of-mouth promotions to begin amongst folk at the festival.
Ou first assignment was to seek out someone at each of the companies we were paired up with and talk to them a little bit about why they chose to bring a show to the festival, and what they hoped having done so would mean for their careers, long-term.
We were also assigned our major projects-- blogging our experience at the festival and networking with at least ten individuals. Xela and Rachel sent us off with some Fringe U business cards, and we all started focusing on what we'd learned.
Ou first assignment was to seek out someone at each of the companies we were paired up with and talk to them a little bit about why they chose to bring a show to the festival, and what they hoped having done so would mean for their careers, long-term.
We were also assigned our major projects-- blogging our experience at the festival and networking with at least ten individuals. Xela and Rachel sent us off with some Fringe U business cards, and we all started focusing on what we'd learned.
We went to Summerhall, the Fringe's newest and largest venue, to have a discussion with some of the staff there about their roles in promoting, programming, and fulfilling the mission and vision of this new space. Rupert Thomson, our representative on programming, gave us a broad look at the science behind 'picking what's on'. He talked about how to specifically define Summerhall's direction in its first real year in operation, and how important the programme is in doing so. He stressed that although the identity of the space as still settling, this festival programme was the organization's best bet at asserting a thematic motif to their patrons.
Though Rupert continued to stress the importance of "having a way", Dani Rae, the arts industry expert, gave us her opinion on being flexible to your artist's needs. She assured us that it's not what you know, but who you know. She reminded us that taking your artist's livelihood seriously is the only way to get them to trust you with their product. She talked about how she had to give artists homework, because in a lot of cases, their lack of press was based solely on them not knowing how to initiate the process.
Anu Thomson, the Education contact, talked to us a bit about the mission of Summerhall as thought-provoking space and how important it was to keep channels of communication open within a creative space. She is hosting a series of educational and philosophical lectures for artists and reminded us to email her if we'd like to attend.
Finally, Mark the Building Manager, took us on a tour of the space and relayed to us several spooky stories about the history of the building and what strange leftovers could be seen from its former identity as the Royal (Dick) Veterinary School.
Though Rupert continued to stress the importance of "having a way", Dani Rae, the arts industry expert, gave us her opinion on being flexible to your artist's needs. She assured us that it's not what you know, but who you know. She reminded us that taking your artist's livelihood seriously is the only way to get them to trust you with their product. She talked about how she had to give artists homework, because in a lot of cases, their lack of press was based solely on them not knowing how to initiate the process.
Anu Thomson, the Education contact, talked to us a bit about the mission of Summerhall as thought-provoking space and how important it was to keep channels of communication open within a creative space. She is hosting a series of educational and philosophical lectures for artists and reminded us to email her if we'd like to attend.
Finally, Mark the Building Manager, took us on a tour of the space and relayed to us several spooky stories about the history of the building and what strange leftovers could be seen from its former identity as the Royal (Dick) Veterinary School.
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